Corporate Philosophy

What does Nakamuraya mean to everyone and what kind of company are we targeting?

Our Management Philosophy (unchangeable significance of Nakamuraya’s existence), Mission and Vision (medium- and long-term mission and vision of Nakamuraya) answer these questions:
We present “Nakamuraya’s Promise”, in which we promise to deliver value to our customers by embodying and realizing these philosophies.
Nakamuraya remains a company which shares joy with everyone by promising “an unchangeable ‘deliciousness’ forever fresh and new“.

In 1901, Nakamuraya founded a bakery, convinced that it would be helpful and become a familiar fixture in our lives, despite a lack of popularity at the time.
Our management philosophy carries the founder’s belief forward, building on the founder’s business concept and expressing it in clear terms in our daily work.
Pursuing and achieving the true values demanded by customers and sharing the joy in the process with customers, various stakeholders and employees.
That is why Nakamuraya exists.

The mission is what we will fulfill in the medium- and long-term under our Management Philosophy.
Delicious products cheer people up and revitalize them. That is why Nakamuraya creates “the best-tasting” products by developing our unique technology and network.
To do so, we provide an environment which allows us to focus on work and the opportunity for our employees to grow by achieving the best-tasting products and experiencing the joy of working.
To society, we promote supporting activities through food as well as considering the environment to fulfill our responsibilities as a food company.

Our Vision expresses what we will be and what we will achieve in the medium to long term.
Since its founding in 1901, Nakamuraya has created and broadly merchandised food such as custard-filled buns, Chinese dumplings and pure Indian curry, none of which were previously distributed in Japan.
We will leverage our originality and ingenuity as well as our ability to meet challenges to offer food which we can integrate into our life, make people happy and keep improving our products to make them popular.